Pay-Per-Click

Pay-Per-Click is a traffic generating method where a search engine or directory places your link in their searchable database and charges you a fee every time your URL comes up in a search and it gets clicked on. The amount of the fee that you pay is usually determined by bidding on keywords or key phrases. The two largest PPC search engines are Overture and Google AdWords. There are also numerous smaller PPC engines on the net, some very good a delivering affordable targeted traffic, others not.


Internet Marketing Concepts

  1. ALT Tags

  2. BL (Back Links)

  3. CPA (Cost Per Action or Cost Per Acquisition)

  4. CPC (Cost Per Click)

  5. CPM (Cost per Thousand)

  6. CTR (Click Through Rate)

  7. Digital Marketing

  8. Domain

  9. Google Adwords

  10. IBL (Inbound Link)

  11. Internet Marketing

  12. Interactive Media

  13. KW (Keyword)

  14. OBL (Outbound Links)

  15. PageRank OR Page Rank

  16. Paid Search Marketing

  17. Pay For Inclusion

  18. Pay-Per-Click

  19. PFI (Pay For Inclusion)

  20. PPC (Pay-Per-Click)

  21. PR

  22. Ranking

  23. Robots.txt

  24. Search Engine Friendly

  25. Search Engine Optimization

  26. Search Engine Marketing

  27. Search Engine Results Pages

  28. SEO

  29. SEM

  30. SERP

  31. SMO (Social Media Optimization)

  32. Top 10 Ranking

  33. Web Marketing

  34. Website Traffic